This is a great launchpad to help you target ad’s on Facebook. However, this does not tell you exactly what brand of content is enjoyed by which Targeted Demographic. So, trial and error is still one of the best methods to employ while marketing content via Facebook. If something is working, you should be boosting it to whomever it is working for. If you see something performing well with one Targeted Demographic, then you should continue to drive your content and optimize specifically to Target that audience. That would be one of the best methods to use along side this comprehensive list.
Continue Reading Below for the Comprehensive list.
Keep Your Content Unique
It doesn’t matter if you’re posting a blog comment, Facebook comment, Tweet, or blog post: anything you create should be unique. It’s okay to retweet or repost, just as long as you add your own perspective here and there as well. Search engines love original content as there won’t be many other blogs competing for the same keywords.
Gain Followers Naturally
Just as you can’t buy traffic for your website, you cannot buy followers on social media. While there are companies that offer to sell traffic and followers, buying does not count since the followers are either just robots or not interested. Plus, you’ll hurt your SEO efforts if you don’t earn everything the right way as Google has ways to detect it. Gain followers organically by sharing relevant, unique content and engaging with them. It’s better to have ten genuine followers than 10,000 fake ones.
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“So when I first started my podcast I would get really interested in how it would get onto the Internet, and I didn’t really know what it was, and I didn’t know that you had to put it up on a hosting site then that hosting site feeds it to the rest of the world, including iTunes and all that. I just thought like, “How do I put this on iTunes? Do I call iTunes? How do I do this?!” And someone said, “No, no, no, you find yourself a hosting site, it feeds it. Everyone else, once you ping it in iTunes, they’ll start automatically refreshing it anytime you put up an episode.” So I got very into that and I started looking at the numbers and I started looking at the cities that were the most popular cities to listen to the show in, and I started seeing the trajectory of the numbers, and all that stuff is honestly very fascinating to me.”
“If an idea comes along that is complicated and terrifying and you want to run a million miles from it—you’re probably onto a great thing. That’s the takeaway from Scott Aukerman, who co-founded the podcast network Earwolf, home to podcasts by Stephen J. Dubner, Hannibal Buress, Katie Couric, Jeff Garlin, Chris Gethard, and Lauren Lapkus. Aukerman explains how he went from being a comedian with an interest in podcasts, to a businessman who co-runs an audio empire. Entrepreneurs aren’t a different species, they just geek out in ways that others don’t. Scott Aukerman’s podcast is Comedy Bang! Bang!.”